Circular economy
Pine-needle biomass becomes useful products, closing the waste loop.
Eco-friendly · Himalayan pine
Pinetastic
Eco Thrive Innovation Private Limited
Sustainable products, crafted from Himalayan pine needles.
Pine-needle fibreMaterial innovation from forest waste
Himachali craftHandmade with local artisans
Award-winningHimalayan Startup Trek 2024, IIT Mandi
Our story
Nature, given a new purpose.
Every year, Himalayan forests are carpeted with dry pine needles that feed forest fires. Pinetastic sees a material where others see waste.
We turn those needles into sustainable products — and create steady income for the rural women who collect and craft them.
Our mission
To turn Himalayan pine biomass into eco-friendly products, creating livelihoods for rural artisans while conserving the forests they call home.
Our impact
Good for forests. Good for people.
Rural livelihoods
Fair, steady income for village artisans and women entrepreneurs.
Forest-fire mitigation
Collecting dry needles lowers wildfire risk across the hills.
Himachali heritage
Traditional Patti weaving, revived for a new generation of gifting.
The process
From forest floor
to finished piece.
Three careful steps, carried out entirely in the hills of Himachal Pradesh.
Collect
Fallen chir pine needles are gathered from the forest floor by women from local villages.
Transform
The needles are cleaned and processed into natural fibre and moulded biomass.
Craft
Local artisans finish every piece by hand and with machines, adding authentic Himachali detail.
Collections
Thoughtfully made.
Conference & Corporate Bags
Pine-cotton bags with a Himachali Patti border, padded laptop space and a branded strap.
View in catalogue
Sustainable Stationery
Folder sets, notebooks and conference kits in warm, natural, plastic-free finishes.
View in catalogue
Pine Biomass Planters
Biodegradable planters moulded from pine-needle biomass — décor that returns to the earth.
View in catalogueMore from the catalogue
Corporate Gift Tote
A reusable tote for events and gifting.
Plantable Seed Pens
Paper pens that grow into plants.
Him-GI Gift Kit
Signature Himachali products in one bag.
Himachali Nehru Waistcoat
Pine fibre and wool, with Patti detail.
Designed forConferencesProfessional and purposeful.
Ideal forCorporate giftingImpressions that last.
Perfect forBranded eventsEco-conscious by choice.
B2G Clients
Trusted by government institutions.
Government institutes and departments across Himachal Pradesh that share our purpose.
Himachal Pradesh Council for Science, Technology & Environment (HIMCOSTE)
Conference Kits & Bags
IIT Mandi Catalyst
Conference Kits & Bags
Utthishtati Foundation, ITBI, NIT Hamirpur
Conference Kits & Bags
Founders
The people behind Pinetastic.
Building a circular future for Himalayan forests and the communities around them.
Kritika Sharma
Founder
Krishna Sharma
Co-founder
Journal
In the news.
Moments of recognition, exhibitions and community.
The Field JournalAward · 2024
Second place at Build for the Himalayas
Recognised at the Himalayan Startup Trek, hosted by IIT Mandi, for sustainable materials and livelihoods.
The Field JournalRecognition
Honoured by the HP State Pollution Control Board
Third prize for turning forest waste into useful, eco-friendly products.
The Field JournalExhibition
Leaders visit the Pinetastic stall
Dignitaries explored pine-needle products at a state exhibition.
01 / 06
Contact
Let's work together.
Corporate gifting, conference kits and bulk orders for events of every size.
- Write to us
- [email protected][email protected]
- Visit our studio
- H. No. 133/7, Moti Bazar, Mandi, Himachal Pradesh 175001, India